Exclusive Feminine in Business Training
8 Things Women Learn Too Late in Life
Welcome to the Feminine in Business Masterclass. Today, we'll talk about the 8 things women learn too late in life. First off, let me know if this sounds familiar: I always thought the harder I work, the more I will achieve. You know what it led me to? I was constantly hustling and grinding. I was following masculine business advice that didn't feel right and made me feel like business and work were not meant for me. I was in survival mode until I changed my entire business approach, changed my daily routines and workflow, and rewired my brain for abundance. Instead of just surviving, I grew my business tenfold. Today, I'll share with you the eight things that got me there.
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What to Expect:
Today, you will discover why you lost your connection to your feminine, what the difference is between masculine and feminine energy, and we'll talk about the work and wealth mindset and habits that will get you to abundance. At the end of the session, you have the chance to walk this path with me and get access to Feminine in Business, the exact way to build a successful business while staying in your feminine.
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Is This Masterclass for You?
This is for you if:
- You always pride yourself on doing everything yourself and then feel overwhelmed.
- You feel like you're constantly selling, hustling, and grinding in your business but no one's interested.
- You've totally lost connection to your creativity because you're following masculine business advice that doesn't feel good to you or feel like you.
- You feel like you constantly have to prove yourself, so you are chasing clients and opportunities.
- You can't let go of control and end up being burned out.
- What started as a passion is slowly feeling like a burden.
- You're working so hard because you're passionate about what you do, but you feel like you lost that passion along the way, overworked and overwhelmed.
Imagining Your Ideal Day:
If you're in a safe space, I want you to close your eyes and just imagine with me. You're excited for the day because although you're going to work, you also know how to take care of yourself. It's totally normal that the most productive day is also a super calm day. You are able to go out to the park and barbecue with your family and still get work done. Whenever a slight hiccup happens, you know exactly how to react and calm yourself down. You have time to drive your baby to swimming lessons because you know everything is taken care of. You just unlocked a new version of soft, calm, and happy while also being the most disciplined version of yourself. You're investing in yourself and in your growth, and you don't feel bad about it because you know it's going to come back tenfold. Now imagine that. Now open your eyes and let's claim it because it's definitely possible.
The Journey
Hi, my name is Sina Port, and I'm best known for my work as a Fortune 500 brand consultant. I've worked with brands like Adidas and BMW, helping them create brands that change the world. I've worked on projects like the Adidas Sports Hijab Modest Wear. I'm also a wife, mother, and keynote speaker, and I'm passionate about helping women build brands around who they are to become financially independent.
However, it wasn't always like this for me. Before the travel, the dream business, and the lifestyle, I had my "I'm done" moment. Maybe you're in that moment right now. You've been hustling and grinding in your business, launching, pre-launching, and listening to masculine business advice that tells you to network and push your product. You have to grind all day. While hard work is important, you've worked yourself to burnout, and it shows in your work and productivity.
Does this resonate? Thinking, "The more I do, the more I achieve, the more I'm worth." I fell into the same trap. Maybe you worked from an early age, were a provider in your household, or had male mentors. You might be in a masculine business industry, feeling the need to prove yourself, making yourself harsher and stronger, copying the men around you.
I was in that spot. Growing up in a small German village without much money, I had six jobs before I was 16. I loved those early experiences, but they ingrained in me the idea that hard work and working all day were normal. Maybe you've done competitive sports like I did. I wanted to become a professional tennis player, and the energy in competitive sports is very masculine. I lost my feminine energy in high school, started a few businesses, and traveled because I felt meant for more.
You might feel the same. You want to travel the world with your family, live a beautiful lifestyle, and wake up excited because your vision is strong. I believed it was possible but followed masculine business advice: networking events, always having an elevator pitch ready. It didn't feel right, and the business world seemed not designed for women. And it's true; it’s not.
When I converted to Islam in my early 20s, I cut off everyone. Google didn't know my name. I had zero network and had to start from scratch. It was hard because business advice was irrelevant to me.
My first "I'm done" moment was on my honeymoon. Instead of relaxing, I was working, pitching to clients, trying to get into the industry, and I was exhausted. I asked my husband, "Why can't I just be who I am and get paid for it?" That started things rolling. I built my personal brand, worked with Adidas and BMW, and took on amazing projects. But I was still hustling and grinding.
Maybe this sounds familiar. You're constantly doing, running around, and maybe you've had a rebranding or reinvention moment too. Maybe that moment is now, and you're saying, "I'm done with this. I need to start the next version of myself."
I was always trying to control everything in my business, handling everything to the point of overwhelm. Maybe you started your business out of passion, but now it feels like a burden. My second "I'm done" moment came when I got pregnant. I told my husband, "No more grinding and hustling. I need a proper maternity leave." When I held my baby, I decided not to go back to the old ways.
Can you relate? You might be in a season of life where you're saying, "I'm done. I'm meant for more." It became clear that I needed a business that wasn't a burden. I wanted to be productive, soft, and feminine. I wanted to know what snow mornings felt like, to travel with my family while my business ran itself. Leaving Germany for Dubai, I built my business tenfold while being in my feminine, soft, and working less.
The path that got me there didn’t just work for me. One of my mentees texted me after barbecuing with her family, saying, "I just signed my first five clients." This is the feeling I want you to have—knowing you can live a soft and feminine life, and your business and work can still thrive.
So, ask yourself: what if things could be easy?
I know you're a hard worker. But what if you could be successful and achieve everything you want while living a soft and feminine life?
8 Things Women Learn Too Late in Life
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1. Feminine vs Masculine Energy
Everyone has masculine and feminine energy. They are opposites, but they complement each other. Everyone out there is going to say, "You just have to tap into your feminine energy." I believe you do, but there has to be a balance between your feminine and your masculine. In Feminine Business, we talk about how to have that perfect balance for you to do and achieve while still being soft and letting things come to you.
Masculine Energy:
- Doing Energy: Men usually have more masculine energy, so they love to achieve things and love the feeling of accomplishment of doing that task.
- Logic: Masculine energy is logic.
Feminine Energy:
- Being Energy: Women, our feminine energy shows us that we can be, and we love the being moment.
- Feeling: Feminine energy is feeling.
Imagine this moment where you take your beautiful journal, sit down on a couch, put a candle and your favorite tea next to you, and you hear the birds outside. You start journaling. That moment probably feels like the most feminine moment ever. For men, they are fine just taking the journal, sitting at a desk. They love the accomplishments of doing the task of journaling. We love the entire environment while we do the task.
Doing vs. Being:
- Masculine energy is logic; feminine energy is feeling.
- Masculine energy is single-focused; feminine is multi-focused.
If you've ever thought about why "pick a niche" doesn't work for you in business—"Oh, you just have to pick a niche, you just have to box yourself in and forget all the other interests and passions you have"—now you have your answer. We like multiple things going on, and we find power in that.
Providing vs. Receiving:
- Masculine energy is providing energy, and feminine is receiving. The idea of "we don't chase, we attract" is exactly that idea. Whenever we receive, we are in a more powerful position. Whether that is receiving in terms of getting followers, clients, opportunities, we need to find strategic ways to receive.
2. Women Are Not the Same as Men
If you've ever thought, "Why does this not work for me? Why does this pushing and promoting—'Oh, only two days left, you have to get my product; if not, it's running out'—why does it feel so weird if you do that?" that's the answer. If you feel like you're constantly grinding, always in fight or flight mode, it means you're not tapped into your feminine energy. If you feel like you can't accept help or ask for help, if you feel like you can't let go of control, that you're super focused on competition, always hyper-focused on achieving and doing, and sometimes you even experience health issues, you're not tapped into your feminine. Let's talk about why you've lost the connection.
Here's why you've lost connection to your feminine: the world is made for men.
Examples:
- Phone Design: Why does your phone feel so big and weird in your hand, even if you've had it for a while? It just feels super clunky. When you try to take a picture, you feel like you're getting a cramp in your hand. It's because phones are designed to fit men's hands, not women's hands.
- Temperature Settings: Why do you always feel cold when you go to the office or a mall? Because public spaces are heated according to men's metabolism, not women's. We constantly feel cold.
- Workday Structure: Why do you feel like on some days you take your laptop, sit in front of it, and you're like, "Wait, what? Where's my brain? Do I have a brain? I can't focus." On other days, everything just magically flows. It's because the standard workday is built around men's hormone cycles, not women's. Men have a hormone cycle of 24 hours. So, one day, they get up, have an up-and-down hormone cycle the entire day. The next day, they have the same exact energy that they can take from. Women, we have a 28-day cycle, not 24-hour. That means our energy levels vary according to weeks. Some weeks we feel super productive, and everything flows. Some days we feel like we can work from morning to evening and not feel exhausted. In some weeks, we just feel tired, unable to focus, and nothing flows. That is why we feel constantly overwhelmed. The work and business world is not designed around feminine energy, and that's why you need feminine productivity methods.
3. How to Measure Success
Next, why do you actually do work? Why do you feel like you have to achieve the things you need to achieve? How do we actually measure success? That's one of the things we should have learned a long time ago.
Masculine Business Mantra:
- "The more you do, the more you achieve, the more you're worth." Tell me if you relate to this: all my life, I thought the more I do, the more worthy I am. The more I achieve, the more valuable I am. If this person sees me as worthy, I am worthy. If I can cook, clean, work, and do everything expected of me, then I'm valuable.
4. Why You Feel Exhausted
Knowing why things don't work out is not enough. We need to know how to change it. In Feminine Business, we discuss all of these methods, including the 3 by 3 method.
The 3 by 3 Method:
- This method is basically you figuring out how to navigate your cycle to accommodate varying energy levels. Instead of having the same morning routine every day or the same afternoon routine every day, you have three routines you can choose from. Depending on whether you feel more feminine or more masculine, you can choose that morning routine. Here's why you feel exhausted, overwhelmed, and procrastinate throughout the day. It's because you get up thinking, "I have to do the exact same morning routine as yesterday." Remember, women don't have the same energy levels every day, so you need to adjust your morning routine. Pick a morning routine that makes you feel more feminine, something in between, and on the days where you feel super "I am in my hustle mode," go with a more masculine morning routine.
Afternoon Slump:
- Why does this work? Have you ever thought, "Why is there such a thing as an afternoon slump?" Women have period slumps, and that's what we need to manage around. Women are not the same as men. We need to find specific, creative ways around procrastination and overwork so we can actually be our most disciplined and most feminine self.
5. Receiving
People always tell us business should be hard. That brings us to receiving. I'm going to tell you now the reason why you feel like everything is a constant burden and you feel overwhelmed. There was this experiment. They brought two people: one person considered themselves lucky, and the other person considered themselves unlucky. They told both people to go into a coffee shop with the same exact tasks: get a coffee, sit down, drink your coffee, and then you can leave. They asked each one, "How was your day? How was that experience?" The lucky person said, "You know what? I went inside, got myself coffee, and I found a $20 bill on the floor. They told me to keep it. That was amazing. Then I took the coffee, sat down at a table, and there was an interesting person next to me. The person talked so much about their work, they even gave me their email address because they thought about opportunities for me. Now I'm so excited because maybe that could lead to something." They asked the second person, the unlucky one, "How was it?" The person said, "Oh yeah, I just went, got a coffee, sat down, drank the coffee. It was fine." Funny thing is, the $20 bill and the interesting person were planted in both scenarios. The unlucky person could have had the exact same experience as the lucky person, but they didn't. Why? Because they considered themselves unlucky.
If you feel deep inside you, "I think I might be the second person," then we need to change that because that's the No. 1 reason why you feel your work is so hard. Now you're going to tell me, "Oh, Tina, I'm just going to imagine everything is great." But here's the thing. You don't understand that your daily thoughts—the thoughts running through your head right now, 10 minutes ago, 40 hours ago—are controlling how you live your life and your business. So, we need to start at the root. One of the most important parts to start with is your abundance mindset.
6. Abundance Mindset
I want to do this. Imagine the shape of money. Imagine how money looks, whether it's pounds, euros, or dollars, whatever currency. Imagine how the shape of money is and try to embody it with your body. Try to show how it looks with your body. Have fun. I bet some of you might be crunched up, making something like this. I did this exercise; I was like, "This is money." Why? Because there's a certain shame that you associate with money. Money is bad. You shouldn't have too much money. People who have a lot of money are superficial. You shouldn't have too much money because other people don't have money. There's never enough money to go around, so just take whatever you can. If that sounds like it relates to you, it probably is because you grew up with a lack of money or had negative money experiences where you lost money, didn't have a lot, or it was really hard to make money. You're constantly on that journey. If you find it difficult to talk about money, this is for you.
Scarcity vs. Abundance Mindset:
- Scarcity is a mindset where you look at life strategically. Let me know if it sounds familiar. You feel at the core there is not enough to go around, so you always have to calculate, "How do I get this in order to get this back?" You believe there are not enough resources to go around, whether that's money or opportunity.
- In an abundance mindset, you feel like life is limitless. There's limitless potential to your life, work, and the money you can make. The glass is always half full. People with an abundance mindset always have a smile on their face. They feel like they are the luckiest people alive. There's always hope and excitement in everything they do. You are always in the aspect of receiving. We, as feminine, we receive. We attract, we don't chase. An abundance mindset knows there's always more to come around, and you never see anyone else as competition. You share openly because you know, "Oh, I can make it, you can make it, we can all make it. There's no limit to how much we can make."
Signs of a Scarcity Mindset:
- You have about 25 projects going on. You have so much going on, but nothing is really successful. You keep holding on to it because you feel like, "I've already put so much into this. I put so much money into this. I invested in courses, tools, did this product for four months, and did an entire funnel around it, and no one bought. But I have to keep going because I've already put so much into it." If you feel like, "I've already put so much into it, there has to be something wrong because I tried everything they told me to try, but they're successful, and I'm not," then you have a scarcity mindset.
- "I can't afford this." I never like to say, "I can't afford this," because you're literally speaking your scarcity into existence. You are speaking into existence that you're broke. "I can't do this. I can't afford this." Let's be honest. If you want to change your scarcity into abundance, you will say, "I could afford it if I wanted to, but it's not a priority right now." The truth is, you have to choose between "I can't afford this" and "I can't afford to stay the same."
Let's say you want to buy a designer bag, and you tell yourself, "I can't afford this." But if you really wanted it, you would eat ramen for a month, two months, three months. You would get a roommate. You would sell stuff at home to afford this bag because there's always a way. But it's not a priority. So, you need to be very clear about what is a priority in your life. Is growth, self-development, your mindset, your work a priority? Is it a priority for you to retire your parents? Is it a priority for you to get up in the morning and be able to go to the beach first thing in the morning before you get back to work? Is it a priority for you to homeschool your kids, to travel the world with your kids instead of being stuck at a 9 to 5? Is it a priority to become the future version of yourself?
Understanding Money:
- Money is nothing, literally. You can't eat it. If there were an economic crisis, you can't even trade it. It keeps losing its value. The only thing that money is, is an exchange for something. It's an exchange for value. If you want value, you give money to get that value. It's the same as a business owner. Imagine, close your eyes. There are thousands of people ready to invest in your business, in your solution. There are thousands of people who are able to spend thousands of dollars on learning from your expertise, passion, and skills. Thousands of companies would hire you because of the exact interest, passion, and skills you have. The only thing you need to do is exchange value for money. So, I want you to never think, "Oh, there's never enough money to go around. I don't want to invest in this. No one's ever going to invest in me." If you provide value, they will. If you want to become rich, whatever that means to you, you just need to impact more people. The more people you give value to, the more money you make. It's that simple. So, again, it's not "me making money is taking away from people" (scarcity mindset). It's "me making money is giving value to people" (abundance mindset).
7. Attract, Don't Chase
Seven years ago, I had my first "I'm done" moment when I was on my honeymoon. Instead of relaxing, I was working. At that point, I thought I had everything. People told me I had a master's degree, bachelor's degree, years of work experience. I had built my own business before and was still chasing clients. A mentor asked me this question: "How do you catch butterflies?" I said, "Well, you just run around, try to catch them with a net." The mentor said, "No, the point is you don't catch butterflies. You build a garden and let them come to you." That garden is your personal brand.
If you've had any problems getting clients, getting people interested in your business, getting work in the first place, then you need to build your personal brand. The feminine way is not chasing and trying to push our product on people. It's attracting, building our garden, and letting them come to us. I know you're the best, a hard worker, but being the best won't get you anywhere if people don't know you. Being known beats being the best. The great thing is because you're here in this masterclass, you have the chance to get my Personal Branding Starter Pack on top of the Feminine in Business course. The advice of "still on social media, pitch yourself, just pick a niche" doesn't work. The feminine business approach is we approach it the feminine way. That's why we don't chase, we attract with our personal brands.
No, this doesn't mean dancing around, manifesting clients all day, but there are specific ways to get people to notice you and get the right community to reach out to you. One of my mentees tried this method and was able to grow 10,000 followers in a week. The most important thing is she got hundreds of DMs from women who said, "I see myself in you, and I want to be coached by you." She didn't pitch anything or hard sell to people. She didn't even say that she coaches people on her profile, and people came to her anyway with the idea of "I want to be coached by you. I'm going to give you money to teach me this." When people ask, "How do you get keynote speaking gigs? How do you get consulting gigs?" The opportunities I got, I never pitched myself. That is the power of your personal brand, and that's the feminine way in business—to let them come to you.
I know you're going to say, "Oh, I don't actually want to have so many followers," and that's fine. You can also attract your ideal clients just starting out. One of my mentees came to me and said, "I just started a new account. I have exactly 60 followers, and I just had my first three paying clients with 60 followers." That is the power of "we don't chase, we attract," building a garden, and letting them come to you.
8. The Power of Now
Why did they achieve these things? The eighth thing women learn too late in life is this: the power of now. Here's the truth that we should have learned long before. Nothing beats action. If you want clarity about your next step in life, in business, whether this is actually for you, whether you should pursue this career path, business, or opportunity, you have to take action. Clarity is 25% thinking and 75% action. I know you're out there trying to calculate numbers, logic, trying to feel, "Oh, I just need two days to figure out if this is really the right thing for me." You make a pros and cons list, ask 500 people that you don't even look up to for their advice, people who are super random and unrelated, instead of taking action. Deep down, you remember the person you should trust here. You feel this thing right now, and you're going to take action. That's the power of now.
All the women who have worked with me, who have seen results in their business, who have come to me and said, "After that day barbecuing, I had my first five clients. After working on my personal brand, I attracted my ideal audience." All they had in common was they started now, not tomorrow, not next week, not if someone gave them permission to start. They started now because deep down they knew, "If I feel this is the right thing, if I feel this gets me excited and afraid at the same time, the power is in the now." Later, the coffee gets cold. Later, the opportunity won't be there. Later, you will already be distracted by something else. But right now, you need to take your first step.
As women, we have a specific time to make things work. We have specific years to build a family, specific years to make our dream work. If you feel like you are in your "I'm done" moment, then you need to take the power of now. I wish you would have learned all of this in school, but unfortunately, we didn't. I love this example that my husband always gives me. He says, "You are always trying to look for the strategic way against a scarcity mindset. The strategic way: instead of going to this premium restaurant for dinner, I'm going to this cheap restaurant where I can save a few bucks." The truth is, you're going to that cheap restaurant, you're going to get stomach flu the day after, you won't be productive the entire day, and you will lose the time you could have spent making you happy, working on becoming the best version of yourself, just because you saved a few bucks. You're going to delay your work, your life, your success three days because you wanted the cheaper option. We always lose something. You might lose energy trying to look for an alternative, the other way that might be strategically better, where we have other people in our lives telling us, "Yeah, this is the better way. Maybe get that certificate first, get that university degree first, then you'll get your clients." Instead of understanding that you pay anyways, whether you pay with time, money, or energy, I rather, again, abundance mindset, invest in saving me the time because I know that as women, we have a specific time window to make things work. That is the power of taking decisions now, trusting that person here, and not trusting 10 other people who don't have any experience or idea of where you want to go in the future.
The only people you need to make proud are your 90-year-old self and your 9-year-old self. Is your 9-year-old self excited about the new opportunity waiting for you? Is your 90-year-old self telling you to take that step instead of overthinking? That's how you understand whether to take the step or not.
The beautiful thing is we already have all the power within us. Imagine how it would feel to have that dream life where your lifestyle would be both productive and fulfilling, where you have a purpose that makes work feel effortless and a vision that makes you want to jump out of bed in the morning. Can you feel now how you can become more feminine in your business? I know you've had male mentors your entire life. You've been in the masculine business energy and survival mode the entire time, so you feel like this is just status quo. This is just how it's supposed to be. But do you feel now how you can be feminine, how you can attract, how you can have an abundance mindset, how you can attract the future version of yourself into your life through your mindset, habits, and the way you approach business? Do you understand now how it would look to show up for yourself?
We talked about the whys—why it's important to have an abundance mindset, why it's important to have the feminine way to productivity, not the male way, why business has been so hard and difficult—because you need the feminine approach. Feminine business will have the how. You learned the why, this is the how, because we talk about feminine success, abundance mindset, habits, and productive lifestyle changes.
The truth is, it's not your fault that you haven't been successful in your work and business yet. It's overwhelming when you feel like you have to act a certain way to be successful, but knowing that it's not your fault doesn't take away the responsibility from you to change it. You still have the responsibility to change it, and that is what Feminine Business is for.
8 Things Women Learn Too Late in Life
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1. Feminine vs Masculine Energy
Everyone has masculine and feminine energy. They are opposites, but they complement each other. Everyone out there is going to say, "You just have to tap into your feminine energy." I believe you do, but there has to be a balance between your feminine and your masculine. In Feminine Business, we talk about how to have that perfect balance for you to do and achieve while still being soft and letting things come to you.
Masculine Energy:
- Doing Energy: Men usually have more masculine energy, so they love to achieve things and love the feeling of accomplishment of doing that task.
- Logic: Masculine energy is logic.
Feminine Energy:
- Being Energy: Women, our feminine energy shows us that we can be, and we love the being moment.
- Feeling: Feminine energy is feeling.
Imagine this moment where you take your beautiful journal, sit down on a couch, put a candle and your favorite tea next to you, and you hear the birds outside. You start journaling. That moment probably feels like the most feminine moment ever. For men, they are fine just taking the journal, sitting at a desk. They love the accomplishments of doing the task of journaling. We love the entire environment while we do the task.
Doing vs. Being:
- Masculine energy is logic; feminine energy is feeling.
- Masculine energy is single-focused; feminine is multi-focused.
If you've ever thought about why "pick a niche" doesn't work for you in business—"Oh, you just have to pick a niche, you just have to box yourself in and forget all the other interests and passions you have"—now you have your answer. We like multiple things going on, and we find power in that.
Providing vs. Receiving:
- Masculine energy is providing energy, and feminine is receiving. The idea of "we don't chase, we attract" is exactly that idea. Whenever we receive, we are in a more powerful position. Whether that is receiving in terms of getting followers, clients, opportunities, we need to find strategic ways to receive.
2. Women Are Not the Same as Men
If you've ever thought, "Why does this not work for me? Why does this pushing and promoting—'Oh, only two days left, you have to get my product; if not, it's running out'—why does it feel so weird if you do that?" that's the answer. If you feel like you're constantly grinding, always in fight or flight mode, it means you're not tapped into your feminine energy. If you feel like you can't accept help or ask for help, if you feel like you can't let go of control, that you're super focused on competition, always hyper-focused on achieving and doing, and sometimes you even experience health issues, you're not tapped into your feminine. Let's talk about why you've lost the connection.
Here's why you've lost connection to your feminine: the world is made for men.
Examples:
- Phone Design: Why does your phone feel so big and weird in your hand, even if you've had it for a while? It just feels super clunky. When you try to take a picture, you feel like you're getting a cramp in your hand. It's because phones are designed to fit men's hands, not women's hands.
- Temperature Settings: Why do you always feel cold when you go to the office or a mall? Because public spaces are heated according to men's metabolism, not women's. We constantly feel cold.
- Workday Structure: Why do you feel like on some days you take your laptop, sit in front of it, and you're like, "Wait, what? Where's my brain? Do I have a brain? I can't focus." On other days, everything just magically flows. It's because the standard workday is built around men's hormone cycles, not women's. Men have a hormone cycle of 24 hours. So, one day, they get up, have an up-and-down hormone cycle the entire day. The next day, they have the same exact energy that they can take from. Women, we have a 28-day cycle, not 24-hour. That means our energy levels vary according to weeks. Some weeks we feel super productive, and everything flows. Some days we feel like we can work from morning to evening and not feel exhausted. In some weeks, we just feel tired, unable to focus, and nothing flows. That is why we feel constantly overwhelmed. The work and business world is not designed around feminine energy, and that's why you need feminine productivity methods.
3. How to Measure Success
Next, why do you actually do work? Why do you feel like you have to achieve the things you need to achieve? How do we actually measure success? That's one of the things we should have learned a long time ago.
Masculine Business Mantra:
- "The more you do, the more you achieve, the more you're worth." Tell me if you relate to this: all my life, I thought the more I do, the more worthy I am. The more I achieve, the more valuable I am. If this person sees me as worthy, I am worthy. If I can cook, clean, work, and do everything expected of me, then I'm valuable.
4. Why You Feel Exhausted
Knowing why things don't work out is not enough. We need to know how to change it. In Feminine Business, we discuss all of these methods, including the 3 by 3 method.
The 3 by 3 Method:
- This method is basically you figuring out how to navigate your cycle to accommodate varying energy levels. Instead of having the same morning routine every day or the same afternoon routine every day, you have three routines you can choose from. Depending on whether you feel more feminine or more masculine, you can choose that morning routine. Here's why you feel exhausted, overwhelmed, and procrastinate throughout the day. It's because you get up thinking, "I have to do the exact same morning routine as yesterday." Remember, women don't have the same energy levels every day, so you need to adjust your morning routine. Pick a morning routine that makes you feel more feminine, something in between, and on the days where you feel super "I am in my hustle mode," go with a more masculine morning routine.
Afternoon Slump:
- Why does this work? Have you ever thought, "Why is there such a thing as an afternoon slump?" Women have period slumps, and that's what we need to manage around. Women are not the same as men. We need to find specific, creative ways around procrastination and overwork so we can actually be our most disciplined and most feminine self.
5. Receiving
People always tell us business should be hard. That brings us to receiving. I'm going to tell you now the reason why you feel like everything is a constant burden and you feel overwhelmed. There was this experiment. They brought two people: one person considered themselves lucky, and the other person considered themselves unlucky. They told both people to go into a coffee shop with the same exact tasks: get a coffee, sit down, drink your coffee, and then you can leave. They asked each one, "How was your day? How was that experience?" The lucky person said, "You know what? I went inside, got myself coffee, and I found a $20 bill on the floor. They told me to keep it. That was amazing. Then I took the coffee, sat down at a table, and there was an interesting person next to me. The person talked so much about their work, they even gave me their email address because they thought about opportunities for me. Now I'm so excited because maybe that could lead to something." They asked the second person, the unlucky one, "How was it?" The person said, "Oh yeah, I just went, got a coffee, sat down, drank the coffee. It was fine." Funny thing is, the $20 bill and the interesting person were planted in both scenarios. The unlucky person could have had the exact same experience as the lucky person, but they didn't. Why? Because they considered themselves unlucky.
If you feel deep inside you, "I think I might be the second person," then we need to change that because that's the No. 1 reason why you feel your work is so hard. Now you're going to tell me, "Oh, Tina, I'm just going to imagine everything is great." But here's the thing. You don't understand that your daily thoughts—the thoughts running through your head right now, 10 minutes ago, 40 hours ago—are controlling how you live your life and your business. So, we need to start at the root. One of the most important parts to start with is your abundance mindset.
6. Abundance Mindset
I want to do this. Imagine the shape of money. Imagine how money looks, whether it's pounds, euros, or dollars, whatever currency. Imagine how the shape of money is and try to embody it with your body. Try to show how it looks with your body. Have fun. I bet some of you might be crunched up, making something like this. I did this exercise; I was like, "This is money." Why? Because there's a certain shame that you associate with money. Money is bad. You shouldn't have too much money. People who have a lot of money are superficial. You shouldn't have too much money because other people don't have money. There's never enough money to go around, so just take whatever you can. If that sounds like it relates to you, it probably is because you grew up with a lack of money or had negative money experiences where you lost money, didn't have a lot, or it was really hard to make money. You're constantly on that journey. If you find it difficult to talk about money, this is for you.
Scarcity vs. Abundance Mindset:
- Scarcity is a mindset where you look at life strategically. Let me know if it sounds familiar. You feel at the core there is not enough to go around, so you always have to calculate, "How do I get this in order to get this back?" You believe there are not enough resources to go around, whether that's money or opportunity.
- In an abundance mindset, you feel like life is limitless. There's limitless potential to your life, work, and the money you can make. The glass is always half full. People with an abundance mindset always have a smile on their face. They feel like they are the luckiest people alive. There's always hope and excitement in everything they do. You are always in the aspect of receiving. We, as feminine, we receive. We attract, we don't chase. An abundance mindset knows there's always more to come around, and you never see anyone else as competition. You share openly because you know, "Oh, I can make it, you can make it, we can all make it. There's no limit to how much we can make."
Signs of a Scarcity Mindset:
- You have about 25 projects going on. You have so much going on, but nothing is really successful. You keep holding on to it because you feel like, "I've already put so much into this. I put so much money into this. I invested in courses, tools, did this product for four months, and did an entire funnel around it, and no one bought. But I have to keep going because I've already put so much into it." If you feel like, "I've already put so much into it, there has to be something wrong because I tried everything they told me to try, but they're successful, and I'm not," then you have a scarcity mindset.
- "I can't afford this." I never like to say, "I can't afford this," because you're literally speaking your scarcity into existence. You are speaking into existence that you're broke. "I can't do this. I can't afford this." Let's be honest. If you want to change your scarcity into abundance, you will say, "I could afford it if I wanted to, but it's not a priority right now." The truth is, you have to choose between "I can't afford this" and "I can't afford to stay the same."
Let's say you want to buy a designer bag, and you tell yourself, "I can't afford this." But if you really wanted it, you would eat ramen for a month, two months, three months. You would get a roommate. You would sell stuff at home to afford this bag because there's always a way. But it's not a priority. So, you need to be very clear about what is a priority in your life. Is growth, self-development, your mindset, your work a priority? Is it a priority for you to retire your parents? Is it a priority for you to get up in the morning and be able to go to the beach first thing in the morning before you get back to work? Is it a priority for you to homeschool your kids, to travel the world with your kids instead of being stuck at a 9 to 5? Is it a priority to become the future version of yourself?
Understanding Money:
- Money is nothing, literally. You can't eat it. If there were an economic crisis, you can't even trade it. It keeps losing its value. The only thing that money is, is an exchange for something. It's an exchange for value. If you want value, you give money to get that value. It's the same as a business owner. Imagine, close your eyes. There are thousands of people ready to invest in your business, in your solution. There are thousands of people who are able to spend thousands of dollars on learning from your expertise, passion, and skills. Thousands of companies would hire you because of the exact interest, passion, and skills you have. The only thing you need to do is exchange value for money. So, I want you to never think, "Oh, there's never enough money to go around. I don't want to invest in this. No one's ever going to invest in me." If you provide value, they will. If you want to become rich, whatever that means to you, you just need to impact more people. The more people you give value to, the more money you make. It's that simple. So, again, it's not "me making money is taking away from people" (scarcity mindset). It's "me making money is giving value to people" (abundance mindset).
7. Attract, Don't Chase
Seven years ago, I had my first "I'm done" moment when I was on my honeymoon. Instead of relaxing, I was working. At that point, I thought I had everything. People told me I had a master's degree, bachelor's degree, years of work experience. I had built my own business before and was still chasing clients. A mentor asked me this question: "How do you catch butterflies?" I said, "Well, you just run around, try to catch them with a net." The mentor said, "No, the point is you don't catch butterflies. You build a garden and let them come to you." That garden is your personal brand.
If you've had any problems getting clients, getting people interested in your business, getting work in the first place, then you need to build your personal brand. The feminine way is not chasing and trying to push our product on people. It's attracting, building our garden, and letting them come to us. I know you're the best, a hard worker, but being the best won't get you anywhere if people don't know you. Being known beats being the best. The great thing is because you're here in this masterclass, you have the chance to get my Personal Branding Starter Pack on top of the Feminine in Business course. The advice of "still on social media, pitch yourself, just pick a niche" doesn't work. The feminine business approach is we approach it the feminine way. That's why we don't chase, we attract with our personal brands.
No, this doesn't mean dancing around, manifesting clients all day, but there are specific ways to get people to notice you and get the right community to reach out to you.
Success Stories
One of my mentees tried this method and was able to grow 10,000 followers in a week. The most important thing is she got hundreds of DMs from women who said, "I see myself in you, and I want to be coached by you." She didn't pitch anything or hard sell to people. She didn't even say that she coaches people on her profile, and people came to her anyway with the idea of "I want to be coached by you. I'm going to give you money to teach me this." When people ask, "How do you get keynote speaking gigs? How do you get consulting gigs?" The opportunities I got, I never pitched myself. That is the power of your personal brand, and that's the feminine way in business—to let them come to you.
I know you're going to say, "Oh, I don't actually want to have so many followers," and that's fine. You can also attract your ideal clients just starting out. One of my mentees came to me and said, "I just started a new account. I have exactly 60 followers, and I just had my first three paying clients with 60 followers." That is the power of "we don't chase, we attract," building a garden, and letting them come to you.
8. The Power of Now
Why did they achieve these things? The eighth thing women learn too late in life is this: the power of now. Here's the truth that we should have learned long before. Nothing beats action. If you want clarity about your next step in life, in business, whether this is actually for you, whether you should pursue this career path, business, or opportunity, you have to take action.
Clarity is 25% thinking and 75% action.
I know you're out there trying to calculate numbers, logic, trying to feel, "Oh, I just need two days to figure out if this is really the right thing for me." You make a pros and cons list, ask 500 people that you don't even look up to for their advice, people who are super random and unrelated, instead of taking action. Deep down, you remember the person you should trust here. You feel this thing right now, and you're going to take action. That's the power of now.
All the women who have worked with me, who have seen results in their business, who have come to me and said, "After that day barbecuing, I had my first five clients. After working on my personal brand, I attracted my ideal audience." All they had in common was they started now, not tomorrow, not next week, not if someone gave them permission to start. They started now because deep down they knew, "If I feel this is the right thing, if I feel this gets me excited and afraid at the same time, the power is in the now." Later, the coffee gets cold. Later, the opportunity won't be there. Later, you will already be distracted by something else. But right now, you need to take your first step.
As women, we have a specific time to make things work. We have specific years to build a family, specific years to make our dream work. If you feel like you are in your "I'm done" moment, then you need to take the power of now.
I wish you would have learned all of this in school, but unfortunately, we didn't.
I love this example that my husband always gives me. He says, "You are always trying to look for the strategic way against a scarcity mindset. The strategic way: instead of going to this premium restaurant for dinner, I'm going to this cheap restaurant where I can save a few bucks." The truth is, you're going to that cheap restaurant, you're going to get stomach flu the day after, you won't be productive the entire day, and you will lose the time you could have spent making you happy, working on becoming the best version of yourself, just because you saved a few bucks. You're going to delay your work, your life, your success three days because you wanted the cheaper option. We always lose something.
You might lose energy trying to look for an alternative, the other way that might be strategically better, where we have other people in our lives telling us, "Yeah, this is the better way. Maybe get that certificate first, get that university degree first, then you'll get your clients." Instead of understanding that you pay anyways, whether you pay with time, money, or energy, I rather, again, abundance mindset, invest in saving me the time because I know that as women, we have a specific time window to make things work. That is the power of taking decisions now, trusting that person here, and not trusting 10 other people who don't have any experience or idea of where you want to go in the future.
The only people you need to make proud are your 90-year-old self and your 9-year-old self. Is your 9-year-old self excited about the new opportunity waiting for you? Is your 90-year-old self telling you to take that step instead of overthinking? That's how you understand whether to take the step or not.
The beautiful thing is we already have all the power within us.
Imagine how it would feel
to have that dream life where your lifestyle would be both productive and fulfilling, where you have a purpose that makes work feel effortless and a vision that makes you want to jump out of bed in the morning. Can you feel now how you can become more feminine in your business? I know you've had male mentors your entire life. You've been in the masculine business energy and survival mode the entire time, so you feel like this is just status quo. This is just how it's supposed to be. But do you feel now how you can be feminine, how you can attract, how you can have an abundance mindset, how you can attract the future version of yourself into your life through your mindset, habits, and the way you approach business? Do you understand now how it would look to show up for yourself?
We talked about the whys—why it's important to have an abundance mindset, why it's important to have the feminine way to productivity, not the male way, why business has been so hard and difficult—because you need the feminine approach. Feminine business will have the how. You learned the why, this is the how, because we talk about feminine success, abundance mindset, habits, and productive lifestyle changes.
The truth is, it's not your fault that you haven't been successful in your work and business yet. It's overwhelming when you feel like you have to act a certain way to be successful, but knowing that it's not your fault doesn't take away the responsibility from you to change it. You still have the responsibility to change it, and that is what Feminine Business is for.
Feminine in Business
Let me walk you through what you can expect. We have those eight things you learned today. The how is in the Feminine Business course.
Module 1: All about Feminine Energy
- Why you've lost it
- How you can step back into it
- How to have the perfect balance between masculine and feminine
I'm going to ask you this because it's important for module 1: who do you think is more powerful? The woman that's always on the go, always working, hustling, overworked to the point that she's always tired, in a bad mood, has an attitude all day, and feels like everything is super heavy? She never has time for self-care, hobbies, or play. Or the woman that makes time for her self-care, appearance, confidence? The woman that has so much self-worth she doesn't let anyone doubt her?
In this module, we'll also talk about how to reinvent yourself if you feel right now, "I'm in a mode where I just need to change my life from the ground up. I'm done. I'm in my 'I'm done' moment. I need to rebrand, reinvent." Here we go through a step-by-step guide on how to do that: mindset changes, habit changes, lifestyle changes—everything you need to do to get to that future version of yourself.
Module 2: Stepping into the Most Powerful Version of Yourself
- Find out what you are actually good at
- What you can provide to the world
- Double down on our strengths to make work almost feel effortless
We talk about specific strategies to get there, to understand who you are as a person, and how to show up as the most powerful version of yourself so you are finally the woman that steps into a room and captures everyone's attention just by being confident in who she is and what she brings to the table.
Module 3: Feminine Discipline
- Be disciplined without constantly overworking yourself
- Closer to the future version of yourself
Discipline is important, but the feminine way. Here we talk about specific mindset shifts you need to make, habits and lifestyle changes you need to implement to actually get up every morning and step into your most disciplined self without burning out and how to step into that future version.
Module 4: Your Wealth and Abundance Mindset
- Become aware of how the feminine shows up
- How we deal with money and wealth
We talk about money mistakes and how to avoid them. We discuss how to actually attract high-paying clients that don't ask for discounts and how to become the most successful version of yourself. We know people usually feel stuck when they don't invest in experiences or that next step. We talked about why an abundance mindset is important. Now we step into becoming the lucky girl, the wealthy one, the most abundant version of yourself.
Module 5: Soft Productivity
- Step into your most productive self while still living a soft and feminine life
We talk about how our cycle is a big part of this. How do you develop your entire schedule around your cycle? What do you do at what time? What is the best time to socialize, have presentations, be creative, work, or relax? We all know procrastination is the cost of a life we could have lived. It still doesn't hold us back from procrastinating. In this module, we discuss how to overcome procrastination once and for all and get up in the morning to achieve everything you've set for the day without overworking yourself. Here, we create habits that bring results and peace simultaneously—something that doesn't just work for a day or two but integrates into an entire lifestyle.
Module 6: Magnetic Confidence
- Become your most confident self
- How to present yourself
- How to show up in conversations, business presentations, in front of clients
How can you finally detach yourself from self-doubt, stop asking people around you for their advice, and trust yourself because your self-worth is so high? It shows, and people naturally gravitate to you because you're so confident and unbothered in yourself and what you're doing that you keep attracting the best opportunities. We are not born with insecurities; we are told what to be insecure about. We will process that in this module and change it. Here, we go through practical ways of gaining self-confidence.
Module 7: Appearance
- How to glow up from the inside and outside
When you're in your masculine energy, you're probably sick every two weeks. Is that true? Overworked, overwhelmed, burned out, and always sick. How can you change that? What kind of lifestyle and habit changes can you make to become your most radiant, healthy, and beautiful self? We're not talking about having a specific style to be super feminine. There are many ways to up-level your appearance and become the future version of yourself. We discuss glow-up secrets, habit changes, and practical tips on becoming your most radiant, magnetic self in business, life, relationships, and connections with others. It's time to heal from your masculine and step into your most feminine, soft self.
Module 8: Feminine Business Models
- How can we get you paid to be who you are?
The entire idea of business around the feminine is how we take you, your experiences, interests, and passions, and make it so people are ready to pay for that knowledge and value you provide. We discuss practical business models you can apply and how to find out which one is the right fit for you, even if you've tried some in the past and they didn't work for you. Here, we will discover what actually works for you and how you can start attracting.
Module 9: Become Known
- We don't chase; we attract
This is where we start building your personal brand. If you've ever thought, "I don't want to fit into a niche. I don't want to pick a niche. I don't want to pitch myself all the time," you know what you need to do? You need to become the niche. All the different things that make you unique—that is how you become successful. That's how you become known. In this module, we start attracting those people to you—your community, clients, opportunities, even brands. We discuss how to finally become known. Because you waited until the end, you'll also get the bonus of our Personal Branding Starter Pack, where you know exactly what kind of content to create to start attracting. I give you practical tools. This alone is already going to help you attract abundance in your life.
If you're ready, come join the Feminine Business course. Here's where you learn all the ways to attract, not chase.
You have all the productivity systems, habit changes, and mindset shifts you need to start being successful in your business.
If you're looking for mindset, self-development, productivity, and habit upgrades, this is the course for you. I can promise you, after this course, you won't see yourself the same way, and other people won't see you the same way as before.
We have two ways to join. You can join with a VIP package that includes the Personal Branding Starter Pack, or you can join with a monthly option. Choose what feels right for you. Remember, I was in the same exact spot as you, always full of masculine business advice. But my business only succeeded when I stepped back into my feminine. It didn't just succeed; it gave me the lifestyle I never knew was possible. Deep down, I felt this could be possible, but I didn't know how. These are the exact mindset, habits, and lifestyle changes I needed to make, the exact change of business approach that I took to get me to ten times more business success and a life where I literally jump out of bed in the morning excited to start the day.
This is what I want for you. Take that first step because you know the power of now. You know the power of investing in yourself because, as we know, the more we invest in ourselves, the more we get back. If we invest one, we get ten times more back. This is the time for you to make that decision, not to look around and ask other people who don't understand your vision, but to look inside and ask the person who should actually make the decision.
Today, you learned why you always feel constantly overwhelmed, feel like you need to control everything, feel like you're constantly procrastinating because you want to be perfect. In Feminine Business, we talk about the how: how to get to the ideal business setup, the approach we need to take, the lifestyle and mindset changes we need, the habits we need to have. This is not an extra burden on top of it. I don't want you to see this as having to now grind every day to make this work. Feminine is receiving; it should be soft. That is the same concept with this course. Every single lesson will get you closer to your most feminine, soft, and successful self, with the perfect balance between the masculine and feminine. Here is where you see the step-by-step guide on how to do that.
Some of my mentees have seen it before.
Nadine just came to me and said, "I closed my first five clients after being on vacation with my family. I finally know what you mean by attracting because I just got three clients."
Another mentee came to me and said, "I now know what you mean by attracting because I just got three paying clients with only 60 followers." Another said, "I now know where the butterflies are because they came to me after I changed from the masculine to the feminine business approach."
That is exactly what I want for you. So, take the step. I'm excited to see you inside so we can start getting you to the business that finally makes you feel soft and feminine while still living your most productive and successful life.
See you inside.











